Harley-Davidson is one of the most recognizable and loved brands in the world. It got its start in 1903 in the US, at the dawn of the motorcycle era. Two guys got together and fitted bicycles with engines. Many years later Harley's market capitalization hit $6 billion. We can't say that it has had a smooth ride. It has survived wars and restructuring during the financial crisis. It's up against new challenges as its CEO tries to globalize the sales and find young riders.

The 90s welcomed the model families that continue to this day, like the Road King and FLT joining the classics like the Electra Glide. At the same time, the company took over a controlling stake in Buell motorcycles and sold their bikes at Harley-Davidson's dealers. They still retain the image of a classic American icon. Here are 15 sick pics of Harley Davidsons you can't miss.

This Harley Davidson embraces the veteran rider. It has a beastly look that is modern and classic at the same time. If you want an aggressive bike, look no further than this one. The blacked out engine is amazing. The bike doesn't have many chrome bits, which only adds to the aggressive attitude.

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This is a custom-built Harley Davidson that is accessible to newer riders, while offering the style necessary to compete in urban environments. Even though we love big-inch bikes in town, this version makes in a more manageable option in busy areas. The narrow handlebar means it won't need much room to get through traffic.

When it comes to tuning your bike, where do you begin? This Harley Davidson gives us relaxing vibes. We can see that the owner keeps the bike happy and healthy, which usually means more power and a good engine tune. Ergonomics seem well-intentioned with clip-ons reaching back at a natural angle.

Riding a bike like this one is all about the thrill. You don't have to be an adrenaline junkie to wish to feel involved in a fun and exciting ride. We can almost see how this bike turns and the rider has to countersteer and manage the throttle. You're the part of the machine.

This custom model reminds us of the Harley-Davidson Blue Edition, which was once the most expensive tuned unit. The creator managed to remove the front fender to show off the front wheel. The frame and rims have been upgraded for a bulkier, more aggressive look. The owner seems to love riding it.

This is a modified version of the Harley-Davidson Night Rod. Rods are often modified for drag racing, and it's understandable. With 113 Nm of torque, this is a derby winner every time. There are only 5 gears, but the torque lets you select any gear at any time and you'll be right.

This is a custom version of the Harley-Davidson Sportster 1200. The Sportster isn't a retro bike but it's an old workhorse. This can be either beautiful or terrible, depending on how you approach it. It requires a bare minimum to maintain. The picture shows us a number of aftermarket enhancements.

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This photo comes with the line: "Apparently it is possible to have apes and pipes that are too long." We couldn't say it any better. Love it or hate it, Harley-Davidsons are easily customizable with dozens of affordable aftermarket upgrades. You don't need special skills to turn your H-D into anything you like.

This custom Harley Davidson is a work of art. This might be the right choice for riders that look for a slammed custom style. It performs great in town and traveling the long road. This customization was done by Swiss experts from Bündnerbike who redesigned the frame. Then they applied 6 coatings of blue paint.

The owner of this bike colored the wheel spokes in a bright red color. We can see that the front and the back wheels have different styles, only the front wheel was modified. This custom-finished version of the original cast aluminum wheel is the perfect marriage of tough with stunning.

This is a truly minimalist look. This custom Harley Davidson consists of all chrome details. The main highlights are the fork, a tiny fuel tank, and the unique swingarm. The parts seem truly unique. We'd like to take a closer look to better see the combination of function and form.

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This is a gangster Harley Davidson right from Mexico. It features chrome details everywhere, including the front end, spike billet grips, gangster apes, chromed out engine, chromed out hand controls and chrome billet saddlebag extension. These are just a few cool upgrades. We're sure that the exhaust sound is just amazing.

This is the mighty Harley-Davidson Iron 883. This is an original icon of the Dark Custom style. This model once set the standards for the blacked-out, pure, stripped-down design. On this picture, we can see new, fresh graphics. It's the perfect example of the anti-chrome movement. Chopped fenders show off a little rubber.

This is the 2019 Harley-Davidson Livewire in Orange Fuse - their first electric vehicle. It was called "the most radical departure in the 111-year history of the brand" by a Fox Sports commentator. This is the perfect model for riders who don't like the typical heavy, loud and expensive Harley motorcycle.

This is the Road Glide Special Harley-Davidson. The brand wrote on Instagram that "There’s nothing better than commanding attention on a stunning custom bike. Hit the link in our profile or visit your local dealer for a closer look at the Eagle Eye Special Edition paint set. Only 900 available worldwide."

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