David Beckham is usually associated with the world of football (soccer in the United States), having played with several major teams and with the England national team. He is also one of the owners of Inter Miami, a new team competing in the Major League Soccer.
Outside football, David has been a brand ambassador for Maserati since April 2021. Thus, it would only be right for Maserati to equip David with its best car so far – the MC20 supercar. But this isn’t just any MC20; this is the MC20 Fuoriserie Edition for David Beckham.
Letting David Beckham Design His MC20 Supercar
The MC20 Fuoriserie Edition actually serves as Beckham’s letter to the city of Miami, which the sports celebrity holds dear as his second home. Beckham might be from England, but he has imprinted himself well in Miami with the establishment of the football club in 2018. He expressed his growing passion for Miami in a supercar that Festival Automobile International named as most beautiful for 2021.
Any project under Maserati’s Fuoriserie customization program entails a close collaboration between the Maserati Centro Stile and the client. Thus, Centro Stile and Beckham worked together to create a personalized MC20. Thus, Beckham became an automotive designer, with the MC20 Fuoriserie serving a blank canvas on which he wrote his own story and unleash his creativity. By taking part in the program, Beckham was able to translate his taste and preferences into an automotive wonder.
Black And Pink As Tribute To Miami
Beckham chose to have his MC20 Fuoriserie Edition wrapped in glossy black finish with a number of opaque and pinkish accents – as inspired by the black and pink team colors of Inter Miami. The Trident logos on the grille and on the C-pillar are in black but with an opaque finish. The Maserati lettering on the rear section is likewise opaque. The MC20 badge on the door and the Brembo brake calipers are in pastel pink.
The interior of the MC20 Fuoriserie Edition features leather-and-Alcantara black upholstery with pink contrast-stitching. The headrests have a three-dimensional pastel pink embroidery. The “Maserati Fuoriserie” lettering on the center tunnel is pastel pink, while the "For David" italics feature an aluminum effect.
MC20 Fuoriserie Edition Hypes Maserati’s Customization Program
Beckham’s MC20 Fuoriserie Edition is practically a demonstration on how clients could take their Maseratis to a whole new level through customized expression. As the brand ambassador, Beckham is the best endorser Maserati could have, not just for its cars but also for its programs.
Source: Maserati