Mitsubishi's varied range of automobiles envelope immense potential across all segments of the automobile industry. The Japanese automaker's knowledgeable command over the performance sedan segment has given the brand enormous goodwill globally, with the likes of their legendary Evo and 3000GT VR-4 setting a benchmark in performance and desirability. However, Mitsubishi hasn't managed to make a significant impact on the SUV segment, with its lineup struggling to connect with the targeted audience.
The skilled craftsmen at Mitsubishi look to turn things around for the Japanese automaker for the better, as their first-ever all-electric SUV, the Airtrek, seems like a promising proposition at first glance. The Airtrek was revealed to the masses at the 2021 Auto Guangzhou in China and was quick to grab the attention of motoring journalists the world over with its striking presence and claimed technological prowess.
The all-electric Mitsubishi Airtrek can strongly impact the automobile industry by capitalizing on the trendy electromobility segment. The striking SUV revives the old nameplate used on the first-generation Mitsubishi Outlander and will be built by Mitsubishi Motors Co, which is the Japanese automaker's vehicle production and sales joint venture in China.
The Aggressive Exterior Styling
The all-electric Airtrek is sure to turn heads with its stunning exterior design. The front fascia of the imposing SUV features a heavy usage of chrome that complements its rather unique headlight set-up.
The split configuration of the headlight assembly features two rows in a single unit that gives it a menacing look. The top row gets an attractive LED DRL, while the second row houses a separate headlamp unit altogether.
The striking front end of the Airtrek is complemented by its muscular and sharp lines running along the sides of the all-electric SUV that, in turn, exemplifies its rugged persona. The rear of the brutish SUV also gets a dash of excitement with its swanky all-LED T-shaped tail lamps, while the 'EV' logos present on its tailgate and front doors signify its innovative all-electric avatar.
A Minimalistic Interior Lay-Out
The interior of the Mitsubishi Airtrek features a minimalist design that gives its cabin a clutter-free look, while the usage of top-notch materials and a long wheelbase make for a more comfortable driving experience overall.
The dashboard of the all-electric SUV features an intuitive infotainment system that caters to the functionality aspect of several creature comforts on-board, while the instrument panel placed behind the steering wheel offers the driver a broader field of vision to position the car.
The usage of soft padding to the parts exposed to the passenger's touch only accentuates the rich feel of its spacious cabin that, in turn, contributes to the premium persona of Mitsubishi's first-ever electric SUV.
The Airtrek's 2830 mm wheelbase only improves the spaciousness of its cabin, and overall, the bold all-electric SUV from Mitsubishi seems to have hit a sweet spot when it comes to its interior dynamics. The cabin's minimalist layout, spaciousness, and superior user-friendliness only seem to contribute to the overall in-cabin experience for its occupants positively.
Its Intelligent Performance Dynamics
The calling card of the Mitsubishi Airtrek will undeniably be its powertrain. The imposing all-electric SUV will feature a large capacity 70-kWh battery that is speculated to give it a gargantuan 520 miles of driving range.
The Airtrek's battery will be installed in the center of the floor that will be ideal for front-rear weight distribution and a low center of gravity that will aid in the car's overall performance and handling characteristics to a huge extent.
The motor, inverter, and reduction drive of the all-electric SUV is rumored to be integrated into a single compact, lightweight unit. This set-up will be combined with a driving system that will deliver a high power output and torque inside a lightweight and highly rigid body for a more engaging driving experience.
The Airtrek takes a lot of its inspiration from the Chinese electric crossover, the Aion V. The power output of the China-made electric crossover stands at a healthy 181 hp, with the single motor set-up of the Airtrek speculated to deliver similar performance figures.
The Airtrek's Much-Anticipated Arrival And Price
With a rumored price tag north of $32,880, the Mitsubishi Airtrek has all the makings to be a massive success for the Japanese automaker.
The awareness towards electromobility is at an all-time high, and the Mitsubishi Airtrek's robust personality seems rather appealing for someone on the lookout for an imposing all-electric SUV. The Airtrek can potentially be a segment leader with its attractive overall package and aggressive pricing, and its imminent arrival in 2022 has put the all-electric SUV segment on the lookout.
The Airtrek seems like a sure-shot winner for Mitsubishi. The Japanese automaker has struggled to make a lasting impact on the competitive SUV segment, but their all-new Airtrek's imposing stance, spacious cabin, and intelligent performance dynamics look to change the brand's fortunes for the better. The all-electric Airtrek's aggressive pricing makes it all the more appealing, while the lack of a direct competitor in the segment exemplifies its chances of being the ultimate all-electric SUV for the masses. The world of all-electric SUVs is on the verge of getting a tad more exciting, as the imminent arrival of the Mitsubishi Airtrek is sure to intensify the aura of competition that surrounds its segment.