There’s a strong bond between the luxury and car industries. Some of the most acclaimed luxury brands have partnered with automakers to design limited-edition vehicles. Gucci, for example, has co-designed a bespoke Fiat 500 model in 2013, which had an MSRP of $24,550. And that’s not all. Bugatti also partnered with Hermès to design a highly exclusive Hermès Edition Bugatti Chiron. In addition, DSquared2 worked with Mini Cooper, and Gucci designed a limited-edition Cadillac Seville. To be fair, there are various other collaborations between luxury brands and automakers that demonstrate how these strategic brand alliances benefit both firms. However, sometimes the automaker selects independence, going on the luxury path without the assistance of a creative genius from another company. And occasionally, the results are truly impressive.
Take the Mercedes-Maybach S-Class Haute Voiture, for example. This limited-edition sedan stands out not only because of its interesting two-toned exterior paint in rose-gold and metallic nautical dark blue, but also because of its incredible performance and luxury amenities.
“The intricate features and exclusive design elements are what make the Mercedes‑Maybach S‑Class Haute Voiture one of the most extravagant models we ever created – it represents Sophisticated Luxury in its purest form. Our customers have access to the most aspirational lifestyle, so we wanted to reflect this through creating something utterly desirable and using components never before seen on a Mercedes-Maybach,” says Gorden Wagener, Chief Design Officer, of Mercedes-Benz Group AG.
For all the Mercedes-Maybach fans and luxury connoisseurs, here’s what we love about the Mercedes-Maybach S-Class Haute Voiture.
The Interior Of The Mercedes-Maybach S-Class Haute Voiture Is In A Class Of Its Own
Clearly, the Mercedes-Maybach didn’t build the S-Class Haute Voiture for regular people but more for super rich, luxury consumers accustomed to the finer things in life. Accordingly, every detail from this limited edition vehicle is truly remarkable. Starting from the fact that the German automaker intends to build only 150 units of the Haute Voiture, which means that buyers will belong to a very exclusive owners club, and ending with the haute design elements found inside the cabin.
Fashion connoisseurs know that the House of Chanel is well-known for the use of Bouclé fabric, which is a woven weave made of expensive, luxe yarn. But from now on, even gearheads will know what Bouclé is because they will find the fabric inside the Haute Voiture. This special weave covers parts of the head rests, door panels, and seats. Additionally, the fabric’s color blends flawlessly with the Crystal White premium leather and complements the golden hue of the car’s exterior.
Another incredibly chic detail is the presence of mohair. Mercedes-Maybach went overboard with its luxury details, so it shouldn’t surprise us that the German automaker made the floor mats from linen and mohair. For those who are less fluent in the fashion language, mohair is a yarn created from the hair of the Angora goat, which designers use for high-end accessories and pricey sweaters rather than floor mats.
The MBUX Infotainment System Is Astonishing
This high-end sedan is both a beautiful showpiece and a cutting-edge machine. Inside the cabin, owners will find a state-of-the-art MBUX infotainment system. Interestingly enough, in the profile selection menu, passengers will find magnolia blossom graphics and sparkles – this is a very Dubai bling-bling feature.
Furthermore, there are 12 avatars. Passengers can dress them up in fancy gowns and dinner jackets. Naturally, they can even add expensive jewelry to the avatars. It appears like Mercedes-Maybach has thought about every little thing that would appeal to the digital first generation, and it is clear who the target market for this car is.
The Mercedes-Maybach S-Class Haute Voiture Comes With A Luxury Gift
If this car wasn't a big enough gift for true automotive aficionados and luxury connoisseurs, Mercedes-Maybach decided to come up with something extra. Each vehicle comes with bespoke accessories, such as a special badge number denoting which one of the 150 cars you bought. In addition, buyers will get a hand-built goodies box that includes a branded car cover, an elegant key ring and a scale model of the vehicle. And if that wasn’t enough, there are also rose-gold colored champagne flutes because drinking and driving champagne seem to be acceptable when you have a private chauffeur.
As well as these accessories, Haute Voiture buyers will also get a bespoke purse, inspired by the luxury sedan. Naturally, the bag will match the car, made from the same fabrics as the interior of the car. It goes without saying, that this luxury sedan is truly one of a kind, but those interested in this model should move fast as there's strong global demand for bespoke, luxury vehicles.
Sources: Mercedes-Maybach, Hypebeast