In the fight between GMC, Ford, and Ram, which luxury pickup comes out on top depends on what you want out of a fancy truck.

Let’s say you’ve got between $70,000 to $80,000 burning a hole in your wallet, and the only way to fill that hole is with a big luxury pickup. First off, congratulations on having more money to spend on a pickup truck than 95% of the American populace. Second, you’ve got a tough decision ahead of you since there are quite a few luxury pickups to choose from.

Thanks to the fine folks over at The Fast Lane Truck, that decision is made at least a little bit easier in this new video exploring the ins and outs of the GMC Sierra Denali, the Ford F-150 Limited, and the 2019 Ram 1500 Laramie Longhorn.

The vid is a little Canada-centric when it comes to pricing, but we can help with translating. To start, the GMC Sierra Denali comes with a starting price of $59,595 and two engines to choose from. There’s the 5.3-L V8 with a humdrum 355 hp and 385 lb-ft of torque, but the real power is in the 6.2-L EcoTec3 V8 with 420 hp and 460 lb-ft of torque.

Unlike Ford, GMC is rationing out their 10-speed automatics and only giving them to the 6.2-L trucks. The 5.3-L has to make do with the old 8-speed. However, the 5.3-L enjoys the best mileage and towing figures when in 2WD configuration, so there is that.

That towing figure is 9600 lbs, incidentally.

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The Ram 1500 Laramie Longhorn has the most spectacular interior of the three trucks presented and also is the only one to come with even a hint of hybridization, depending on which engine you go for. There’s the 3.6-L Pentastar V6 or the big 5.7-L HEMI V8. Both engines come with eTorque, which is Ram’s mild hybrid system, but only the 5.7-L HEMI has the option of going without it.

The Longhorn’s 5.7-L HEMI produces 395 hp and 410 lb-ft of torque and also provides the best payload and towing figures at 1,830 lbs and 8,433 lbs, respectively. However, it has the worst payload figures of the three pickups shown.

Our best workhorse is the Ford F-150 Limited with its 3.5-L twin-turbo V6. Putting out 450 hp and 510 lb-ft of torque, the Ford can tow 10,700 lbs and carry well over 2,000 lbs, but its interior is truly abysmal.

Check out the video above to learn more about each truck’s features, and then decide for yourself what’s really important in your luxury pickup.

NEXT: Which Ford F-150 Engine Is Right For You?